YouTube creating team of 10K to moderate, purge dicey videos

06 December, 2017, 00:23 | Author: Natasha Holloway
  • YouTube to hire 10,000 people to root out bad content

In the a year ago, YouTube has tightened its policies on what content can appear on the platform, increased its enforcement teams and invested in new machine learning technology to scale the efforts of its human moderators.

Amid what amounts to the second wave of the YouTube 'Adpocalypse', whereby inappropriate content has been discovered to target young children, CEO Susan Wojcicki is personally addressing the video giant's expanded efforts to wipe out policy-violating videos.

"The tech companies have made significant progress on this issue, but we need to go further and faster to reduce the time it takes to reduce terrorist content online", May said during her speech at the United Nations in October.

Several advertisers, included Mars Inc., Adidas and Diageo, said they would pull their campaigns off YouTube in the aftermath, fearing the videos would attract pedophiles, according to the Wall Street Journal.

YouTube stated that it would continue to work closely with the National Center for Missing and Exploited Children (NCMEC) to identify and report the potentially illegal behavior to law enforcement.

For instance, Wojcicki says that YouTube will have 10,000 people working to address questionable content by 2018 - noting that human reviewers are essential to training the company's machine learning systems.

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"This will also help vetted creators see more stability around their revenue".

"We believe this requires a new approach to advertising on YouTube, carefully considering which channels and videos are eligible for advertising".

YouTube is now training its machine-learning technology to tackle other areas including child safety and hate speech.

YouTube has since killed a lot of accounts and removed more than 150,000 videos from the website. However, it plans to implement the software to identify content that are inappropriate for children and could provoke hatred.

"Human reviewers remain essential to both removing content and training machine learning systems because human judgment is critical to making contextualized decisions on content", declared YouTube CEO Susan Wojcicki, who explained that "moderators have manually reviewed almost 2m videos for violent extremist content since June, helping train machine-learning systems to identify similar footage in the future", according to the news outlet. The company said its new efforts to protect children from risky and abusive content and block hate speech on the site were modeled after the company's ongoing work to fight violent extremist content. Further, the advanced technology has helped to take down approximately 70% of extremist content within eight hours of uploading, notes The Guardian.

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